Creating a cultural hub and social space for wine and cheese tasting in Newcastle city is both bold and visionary. Though the Hunter Valley is full of cellar doors, vineyards, restaurants and everything a foodie could wish for there are far fewer such options in the city. Rob has established a true destination with vip members who enthusiastically invite their friends and share the experience of wine making, special events and dining. We got a great insight into what it takes to create a successful experiential business.
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